Tag Archives: Truth In Advertising

Sprint sues AT&T over the company’s use of ‘5G E’ claims false advertising

Sprint sues AT&T over the company’s use of ‘5G E’ claims false advertising By Eli Blumenthal AT&T’s calling its latest 4G LTE network “5G E” isn’t just drawing the ire of tech media and fans. It’s now drawing fire from Sprint …

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Leveraging Influence To Launch An E-Commerce Store

Leveraging Influence To Launch An E-Commerce Store By Jia Wertz Social media influencers are navigating a stricter digital landscape since the Federal Trade Commission (FTC) warned social media influencers to clearly label paid advertisements. Influencers working with brands must follow FTC’s Endorsement …

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GPS manufacturers remove ‘deceptive’ ad claims

GPS manufacturers remove ‘deceptive’ ad claims By Mariam Cheik-Hussein Three of Australia’s biggest GPS manufacturers have all agreed to remove ‘lifetime’ claims from their advertising, following complaints from the ACCC that it was potentially false, misleading or deceptive. For example, Navman …

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Covington probiotic distributor to pay $15 million in damages over false advertising charges

Covington probiotic distributor to pay $15 million in damages over false advertising charges By Maria Clark A Maryland jury ruled unanimously in favor of a probiotic inventor who accused his former business partners and a Covington-based biomedical company of false advertisement …

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Consumer groups urge FTC to investigate Google over location tracking

Consumer groups urge FTC to investigate Google over location tracking By Emily Birnbaum A coalition of more than 75 consumer groups is urging the Federal Trade Commission (FTC) to investigate Google for allegedly manipulating Android users into having their location tracked …

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Arizona Attorney General Issues Warning About Deceptive Solar Flyers

Arizona Attorney General Issues Warning About Deceptive Solar Flyers By Will Stone The Arizona attorney general is warning consumers about deceptive flyers advertising deals on solar panels. The flyers have the appearance of coming from a government agency. They even …

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Privacy groups blast US FTC as digital ad industry ‘lapdog’

Privacy groups blast US FTC as digital ad industry ‘lapdog’ By David Mclaughlin Leading privacy watchdog groups lashed out at the US Federal Trade Commission for siding with the advertising industry as part of an initiative to update consumer-data protections. The …

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Rochester contractors sued by NY AG for not doing work, deceptive ads

Rochester contractors sued by NY AG for not doing work, deceptive ads By WHAM A home improvement contractor business in Rochester is being sued by the New York State Attorney General’s Office for using fake reviews and not doing work they …

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Goop Slammed for New Answer to “Deceptive” Advertising Claims

Goop Slammed for New Answer to “Deceptive” Advertising Claims By Katie Kilkenny The advertising watchdog that found 51 examples of false advertising on Goop’s website last year isn’t impressed by the lifestyle website’s new “coding system” for flagging which claims are supported by …

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US FTC stops internet marketers from giving deceptive free trial offers

US FTC stops internet marketers from giving deceptive free trial offers By Devdiscourse team A federal district court has granted the Federal Trade Commission’s request to stop a group of San Diego-based Internet marketers from deceptively advertising free trial offers and …

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