Tag Archives: Social Media Compliance
Unilever threatens to pull online advertising from ‘toxic’ platforms
Unilever threatens to pull online advertising from ‘toxic’ platforms By Dani Deahl Consumer goods company Unilever is threatening to pull all advertising from online platforms that allow “toxic” online content, as reported by Reuters. According to a speech that is expected to …
Social Media Influencers Stump for More Seamless Product Placement
Social Media Influencers Stump for More Seamless Product Placement By Mikey Glazer There’s a new social media beef brewing in Hollywood. A cross-section of influencers, their reps, and brand middlemen called out the FTC’s compulsory disclosures for their lucrative “sponsored post” …
4 Things Marketers Should Know About the FTC’s Latest Crackdown on Influencer-Driven Social Media
Here are the basics of what you can and cannot do By Lauren Johnson Do you know the difference between an #ad, #sponsored content and a brand #partnership? As more brands turn to influencers to crank out social media posts, the …
Sarahah harvests your phone contacts for a feature that doesn’t exist yet
Sarahah harvests your phone contacts for a feature that doesn’t exist yet By Jacob Kastrenakes Sarahah, the anonymous feedback app that’s been going viral for the past couple weeks, may not be as private as it sounds: it turns out, the app …
Meet the 15 Stars Whose (Undisclosed) #Spon Brought the FTC’s Wrath on Instagram
Meet the 15 Stars Whose (Undisclosed) #Spon Brought the FTC’s Wrath on Instagram By Bettina Mangiaracina Now that Fyre Festival co-founder Billy McFarland is charged with fraud, this is the perfect time to list off those top 15 influencers who promoted …
Do Athletes Have to Tell Us When Their Posts Are #sponsored?
Do Athletes Have to Tell Us When Their Posts Are #sponsored? By Deidra Dionne Social media influencers still fall in grey area of advertising rules. It’s subtle. You may not have even noticed it. Just a small hashtag athletes are using …
Instagram Will Add ‘Paid Partnership’ Tag to Sponsored Posts, After FTC’s Warnings to Celebrity Users
Instagram Will Add ‘Paid Partnership’ Tag to Sponsored Posts, After FTC’s Warnings to Celebrity Users By Todd Spangler Instagram said it will add a new “paid partnership with” sub-header on sponsored posts and stories — a move that comes two months …
The FTC Isn’t Kidding About Instagram Ads
The FTC Isn’t Kidding About Instagram Ads By Victoria Sheridan The Federal Trade Commission means business when it comes to regulating Instagram advertisements. The consumer rights advocacy group Public Citizen recently complained celebrities weren’t being upfront about which of their posts …
What’s New With LinkedIn’s Updated Privacy Policy
LinkedIn’s updated Privacy Policy will share your profile with more 3rd party services, arrange meet ups and more By Pradeep LinkedIn recently announced that they are updating their updated Terms of Service which includes the Privacy Policy and User Agreement. …
Top 5 Solutions for New FTC Guidelines for Social Media
Without even knowing it, you may be in violation with the FTC due to using unfair competition practices and/or deceptive acts or practices via your social media! Here is the scoop and some highly suggested solutions so that you remain in compliance.