Tag Archives: Online Marketing
France fines Google nearly $57 million for first major violation of new European privacy regime
France fines Google nearly $57 million for a first major violation of new European privacy regime By: Tony Romm Google has been fined nearly $57 million by French regulators for violating Europe’s tough new data privacy rules, marking the first …
US FTC stops internet marketers from giving deceptive free trial offers
US FTC stops internet marketers from giving deceptive free trial offers By Devdiscourse team A federal district court has granted the Federal Trade Commission’s request to stop a group of San Diego-based Internet marketers from deceptively advertising free trial offers and …
Cryptocurrency startups bypass Facebook ad ban with sly marketing tricks
Cryptocurrency startups bypass Facebook ad ban with sly marketing tricks By Mix As part of its larger efforts to clean up its act, a couple of months back Facebook announced it will no longer allow ads promoting crypto-products and initial coin offerings (ICOs) on …
4 Deceptive Mobile Ad Tricks and What Marketers Can Learn From Them
4 Deceptive Mobile Ad Tricks and What Marketers Can Learn From Them By Lauren Johnson Despite the explosion in mobile advertising (eMarketer pegs mobile to generate $70 billion in the U.S. this year, up from $47 billion in 2016), mobile advertising, by and …
3 CAN-SPAM Blunders That Every Internet Marketer Should Avoid
3 CAN-SPAM Blunders That Every Internet Marketer Should Avoid By Chip Cooper, Esq Experienced Internet marketers often operate under the misconception that the CAN-SPAM Act doesn’t apply to most routine business communications. With CAN-SPAM Act fines of up to $16,000 …
Amazon’s ‘Echo Look’ Could Snoop a Lot More Than Just Your Clothes
Amazon’s ‘Echo Look’ Could Snoop a Lot More Than Just Your Clothes By Brian Barrett The new Amazon Echo Look seems like a logical enough extension of Alexa, the company’s AI-powered digital assistant. Previously, Alexa lived inside speakers. Now, it’s in …
Marketers – Are You Liable For Your Affiliates’ Trademark Infringement?
Marketers – Are You Liable For Your Affiliates’ Trademark Infringement With Sponsored Keyword Ads? By Chip Cooper, Esq. Scenario: You’re an online retailer, and you’ve got a network of affiliates that are committed to selling your products. You expect that …
$357 Million FTC Settlement: Over Website Documents?
In a recent settlement, the Federal Trade Commission (FTC) made it clear that deceptive website legal forms, particularly those that support “free” offers, will not be tolerated.
