Tag Archives: Native Advertising
The FTC Begins Crackdown On Behavioral Ads – Is Your Site In The Cross Hairs?
The FTC Begins Crackdown On Behavioral Ads – Is Your Site In The Cross Hairs? By Chip Cooper, Esq. On March 14, 2011, the Federal Trade Commission (FTC) announced its first behavioral advertising settlement. If your website collects behavioral data or serves …
Posted in FTC Compliance, FTC Online Advertising, Truth In Advertising Tagged FTC Compliance, FTC Online Advertising Guidelines, Marketing, Native Ads, Native Advertising, Truth In Advertising Comments Off on The FTC Begins Crackdown On Behavioral Ads – Is Your Site In The Cross Hairs?
Crackdown On Fake News Sites
The FTC believes Fake News Sites constitute deceptive and unfair trade practices, as indicated by the FTC’s accelerated crackdown on affiliates of a popular diet drink with aggressive weight loss claims.
Posted in Deceptive Advertising, FTC Compliance Tagged Deceptive Advertising, Federal Trade Commission, FTC, Internet Marketing, Native Ads, Native Advertising, Online Complicance, Truth In Advertising Comments Off on Crackdown On Fake News Sites
Marketing 360 Reviews Deceptive Native Advertising
Review of Cogniq’s Native Advertising Campaign and the need for regulation.
Posted in Deceptive Advertising Tagged Deceptive Advertising, Federal Trade Commission, FTC Compliance, Internet Marketing, Native Advertising Comments Off on Marketing 360 Reviews Deceptive Native Advertising
