Tag Archives: Lead Generation
Website Advertising: 2 Legal Traps To Avoid When Writing Your Own Copy
Website Advertising: 2 Legal Traps To Avoid When Writing Your Own Copy By Chip Cooper, ESQ If you’re like most small businesses, you’re likely to write your own marketing copy. Be aware that this is a highly regulated area that …
Posted in FTC Compliance Tagged FTC Compliance, FTC Online Advertising Guidelines, Lead Generation, Marketing, Truth In Advertising Comments Off on Website Advertising: 2 Legal Traps To Avoid When Writing Your Own Copy
FTC to Host Workshop on Online Lead Generation
The FTC sure keeps themselves busy! Last month was a workshop on Homeopathic Medicine & Advertising, this month’s is about Lead Generation and in January will be PrivacyCon. Follow the Lead: An FTC Workshop on Lead Generation set for October 30th, 2015 – the workshop will focus on “the consumer protection issues raised by the practices of the lead generation industry, and what consumers and businesses should know and do to address them
Posted in FTC Compliance Tagged Federal Trade Commission, FTC, FTC Online Guides, Lead Generation, Truth In Advertising Comments Off on FTC to Host Workshop on Online Lead Generation
