Tag Archives: Ad Claims

Goop Slammed for New Answer to “Deceptive” Advertising Claims

Goop Slammed for New Answer to “Deceptive” Advertising Claims By Katie Kilkenny The advertising watchdog that found 51 examples of false advertising on Goop’s website last year isn’t impressed by the lifestyle website’s new “coding system” for flagging which claims are supported by …

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FTC reaches $11M settlement with get-rich-quick scammers targeting Amazon

By Ben Fox Rubin The Federal Trade Commission has reached a $10.8 million settlement with two brothers who allegedly scammed prospective Amazon sellers for years with bogus coaching advice. Adam and Christopher Bowser, who live in Massachusetts, agreed to the …

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These bedbug treatments were bogus — the refunds are real

These bedbug treatments were bogus — the refunds are real By Katie Gibson When it comes to eradicating a company’s bogus pest-control claims, the Federal Trade Commission is finding one particular producer of “natural” pesticides to be a recurring nuisance. …

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Clif Bar Energy Bars Are 40% Sugar, Says New Lawsuit

Clif Bar Energy Bars Are 40% Sugar, Says New Lawsuit By  Jill Ettinger Energy bars from best-selling Bay Area brand Clif Bar are loaded with added sugars despite advertising to the contrary says a new lawsuit filed in the U.S. District Court for the Northern …

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Tesla slammed by consumer groups for Autopilot ‘deceptive advertising’

Tesla slammed by consumer groups for Autopilot ‘deceptive advertising’ By David R. Baker With Tesla’s Autopilot system under scrutiny following recent crashes, two consumer groups on Wednesday asked federal authorities to investigate the automaker for “dangerously misleading and deceptive advertising,” saying …

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Dairy Report: Farmers Taking a Stand Against Deceptive Advertising

Dairy Report: Farmers Taking a Stand Against Deceptive Advertising By Taylor Leach Buzzwords, scare tactics and misguided advertising are just a few techniques food marketers use to get consumers to buy their products. Farmers, however, have had enough and are …

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FTC Squelches False Claims for Deceptive Mosquito-Repellent in Aromaflage Perfume and Candles

FTC Squelches False Claims for Deceptive Mosquito-Repellent in Aromaflage Perfume and Candles By Peter Moreno A New Jersey company, Mikey & Momo, Inc., and its owners agree to settle Federal Trade Commission charges for false claims. It turns out the efficacy …

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Ban ‘hypocrite’ pre-mixed drinks, advocacy group urges committee

Ban ‘hypocrite’ pre-mixed drinks, advocacy group urges committee By Stephanie Fillion Having adopted amendments to the Food and Drugs Act that prohibit food and beverages marketed at children, MPs turned their attention on Monday to another beverage affecting Canada’s youth: …

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Bought Procter & Gamble’s Align probiotic? You could be owed some money

Bought Procter & Gamble’s Align probiotic? You could be owed some money By Craig Johnson Procter & Gamble recently reached a settlement in a class action lawsuit involving the marketing and advertising of its probiotic supplements under the Align brand. In …

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Man Sues Halo Top for ‘Tricking’ Him, Ignites New War Over Ice Cream

Man Sues Halo Top for ‘Tricking’ Him, Ignites New War Over Ice Cream By Rae Paoletta What separates anyone, or anything, from qualifying as ice cream? Is a car ice cream? What about a cat? When it comes to determining what …

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