Category Archives: Truth In Advertising
The Price for ‘Predatory’ Publishing? $50 Million
The Price for ‘Predatory’ Publishing? $50 Million By Alex Brandon/Associated Press Following a complaint by the F.T.C., a federal judge has ordered a large publisher of online scientific journals to change its business practices — and to pay an enormous judgment. …
A lawsuit is accusing Poland Spring of selling “ordinary groundwater”
A lawsuit is accusing Poland Spring of selling “ordinary groundwater” By Chavie Lieber A lawsuit filed against Nestlé Waters, which owns Poland Spring, claimed that the company was deceiving customers by selling them “ordinary groundwater” that Poland Spring “collects from wells it …
Sprint sues AT&T over the company’s use of ‘5G E’ claims false advertising
Sprint sues AT&T over the company’s use of ‘5G E’ claims false advertising By Eli Blumenthal AT&T’s calling its latest 4G LTE network “5G E” isn’t just drawing the ire of tech media and fans. It’s now drawing fire from Sprint …
Leveraging Influence To Launch An E-Commerce Store
Leveraging Influence To Launch An E-Commerce Store By Jia Wertz Social media influencers are navigating a stricter digital landscape since the Federal Trade Commission (FTC) warned social media influencers to clearly label paid advertisements. Influencers working with brands must follow FTC’s Endorsement …
GPS manufacturers remove ‘deceptive’ ad claims
GPS manufacturers remove ‘deceptive’ ad claims By Mariam Cheik-Hussein Three of Australia’s biggest GPS manufacturers have all agreed to remove ‘lifetime’ claims from their advertising, following complaints from the ACCC that it was potentially false, misleading or deceptive. For example, Navman …
Google hit with FTC complaint over ‘inappropriate’ kids apps
Google hit with FTC complaint over ‘inappropriate’ kids apps By Alyssa Newcomb The Federal Trade Commission is being asked to investigate how apps that may violate federal privacy laws that dictate the data that can be collected on children ended …