Category Archives: FTC Disclosure
Why Your Texas Small Business Must Comply with New FTC and GDPR Data Protection Regulations… Before It’s Too Late!
Business Brief By Chip Cooper, Esq | Let’s say, you’re the owner of a small online business in , , and you’re vaguely familiar with FTC regulations affecting ad claims, testimonials, and substantiation. But, are you up to date with …
FTC Compliance for Affiliates: Recent Developments
FTC Compliance for Affiliates: Recent Developments By Katy Atlas In 2013, the FTC released its .com disclosure guidelines, the seminal piece of regulatory guidance for online marketers. The broad takeaway from these guidelines is that disclosures must be clear and …
Social Media Influencers Stump for More Seamless Product Placement
Social Media Influencers Stump for More Seamless Product Placement By Mikey Glazer There’s a new social media beef brewing in Hollywood. A cross-section of influencers, their reps, and brand middlemen called out the FTC’s compulsory disclosures for their lucrative “sponsored post” …
Tragic (Legal) Mistake 2: Your Testimonials Gets You Sued By The FTC For Big Bucks
Tragic (Legal) Mistake 2: Your Testimonials Gets You Sued By The FTC For Big Bucks By Chip Cooper, Esq. Your Failure To Follow The FTC Disclosure Rules For Testimonials On Your Website, Blog, and Social Media Platforms Gets You Sued …
