SeaWorld’s Advertisements Are Full Of Lies

In effort to reinvent its image, theme park resorts to fudging facts again

The International Marine Mammal Project released a new video last week that debunks many of the lies SeaWorld tells the public and its shareholders, lies that are increasingly getting the theme park and entertainment company into hot water.

At its core, SeaWorld is a company that exploits dolphins and whales. It makes money by keeping cetaceans in barren concrete tanks, where every aspect of their lives can be controlled and manipulated. Cetaceans are forced to perform and are denied the opportunity for retirement, since the company wants to continue profiting off of their performances until the day they sicken and die. Contrary to what SeaWorld’s spokespersons say, it does not care for the well being of anything besides their bottom lines.

As part of this PR makeover, and in an effort to justify its continued use of captive whales and dolphins, SeaWorld has put out advertisements attacking the rescue and release of Keiko, the orca who performed in the 1993 hit movie Free Willy, calling the effort was a “failure” because Keiko died in his home waters five years after he was freed.

Nothing could be farther from the truth.

Read full article and learn more about Deceptive Advertising here.

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